Principal
Lincoln
llyons@hbstrategies.us
Liz is a highly accomplished professional lobbyist with an impressive mastery of the legislative process of the state’s unicameral Legislature. Leveraging over a decade of experience in healthcare advocacy and administration in Nebraska, she consistently delivers results that protect her clients’ interests while creating meaningful opportunities.
As principal, Liz adopts a concierge approach to client relationships, applying tailored strategies to accommodate a full portfolio. Her drive and motivation are evident in her ability to adeptly navigate the intricacies of the Unicameral, ensuring that every client’s needs are met with precision and care.
Prior to her work at HB Strategies, Liz served as the Director of Advocacy and Government Affairs for Children’s Hospital and Medical Center in Omaha. In this role, she led government relations and championed children’s health initiatives, securing a multi-million federal investment to construct a mental health urgent care facility at Children’s Nebraska. Her efforts paved the way for new screening protocols for newborns—designed to detect rare diseases earlier and improve health outcomes—and played a crucial role in safeguarding Medicaid benefits for medically complex children.
During her tenure at Children’s Nebraska, Liz built a trusted network of community leaders across Nebraska, Iowa, and South Dakota. Her remarkable ability to foster relationships and drive public policy has also been demonstrated through her active participation with esteemed organizations such as the American Cancer Society, the Nebraska Hospital Association’s Public Policy Committee, and the Nebraska Child Health and Education Alliance.
Earlier in her career, Liz honed her skills in the insurance and medical staffing sectors, where she earned recognition as a “Rising Star” for her exceptional marketing and management talents. Her diverse background and relentless commitment to public service continue to make her a powerful advocate for positive change in the healthcare industry.
